Don't wait for other to find you
I never got the concept of “shameless self-promotion.”
The phrase presumes that self-promotion is normally shameful. And that if you’re promoting yourself — if you’re putting your ideas and your work into the world — you must be shameless.
But if you don’t promote your creations, no one else will. Life isn’t Field of Dreams, and you’re not Kevin Costner. If you build it, and do nothing to promote it, no one will come. You’ll just be a weirdo who built a baseball diamond in the middle of a cornfield in Iowa.
We often make ourselves small to make others comfortable. We shrink ourselves so we’re not visible even to our own self.
Here’s the thing: Your art enables other people’s art. Your wisdom unlocks other people’s wisdom. Your expansion inspires others to expand. Your voice can change the way that people think and act. But it can’t do any of that if you keep your mouth shut.
This doesn’t mean you spam people or take advantage of them. It means you promote with kindness. It means you promote with respect. It means you promote to people who’ve given you permission — who’ve raised their hands and said, “Yes, I want the thing.”
If you don’t promote your book, the readers won’t come.
If you don’t promote your product or your service, the customers won’t come.
If you don’t promote yourself, the job offers won’t come.
Self-promotion is not an act of shame. It’s an act of love — for others who want what you created.
We decided to promote the future of healthcare in every way we can so that the health system can be more accessible, affordable and value based.
The future of health that we envision is only about 10 years off, but health in 2030 will be a world apart from what we have now. Based on emerging technology, we can be reasonably certain that digital transformation — enabled by radically interoperable data, artificial intelligence (AI), and open, secure platforms — will drive much of this change. Unlike today, we believe care will be organized around the consumer, rather than around the institutions that drive our existing health care system.
For the first time, consumers will be able to carry out ultrasound scans at home without a doctor or technician on the side.
